Course Description
The Fundamentals of Business course aims to teach students the core principles, concepts, and operations of the modern business world. Through this course, students will gain a comprehensive understanding of the business concept and the various functions of a business, including production, marketing, and human resources.
Additionally, the course covers the legal framework of business, organizational forms, and management processes. Key components include strategic management, decision-making, marketing strategies, and financial management. Students will also be introduced to human resource management, the global business environment, innovation, and entrepreneurial activities.
Teaching methods include interviews, seminars, case studies, and group work. Assessment consists of a midterm exam, student assignments, and a final exam. By the end of the course, students will acquire essential knowledge and skills necessary for effective business management and development.